UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
Date of Report (Date of earliest event reported): August 10, 2021
(Exact name of registrant as specified in its charter)
| (State or Other Jurisdiction of Incorporation) | (Commission File Number) | (I.R.S. Employer Identification No.) | ||||||
| (Address of principal executive offices) | (Zip Code) | |||||||
(844 ) 933-3627
(Registrant’s telephone number, including area code)
N/A
(Former name or former address, if changed since last report.)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligations of the registrant under any of the following provisions:
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) | |||||
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) | |||||
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) | |||||
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240-13e-4(c)) | |||||
Securities registered pursuant to Section 12(b) of the Act:
| Title of each class | Trading symbol(s) | Name of each exchange on which registered | ||||||
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b–2 of the Securities Exchange Act of 1934 (§240.12b–2 of this chapter).
Emerging growth company ☒
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
Item 8.01 Other Events
On August 10, 2021, WM Technology, Inc. (the “Company”) announced the launch of its enhanced iOS app, which now includes an ordering functionality, allowing for orders to be submitted directly with licensed retailers via a single, seamless in-app experience. Previously, due to the complexities of federal and state regulations imposed on the cannabis industry at large, the Company’s customers were only able to browse and discover products and licensed retailers before completing orders on a mobile web browser, away from the native app. With recent changes in Apple’s policy, the Company’s iOS app now allows customers to conduct their entire cannabis shopping experience all from their mobile device.
A copy of the press release is furnished herewith as Exhibit 99.1.
(d) Exhibits
| Exhibit Number | Description | |||||||
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
| Dated: August 16, 2021 | |||||||||||
| WM TECHNOLOGY, INC. | |||||||||||
| By: | /s/ Arden Lee | ||||||||||
| Arden Lee | |||||||||||
| Chief Financial Officer | |||||||||||
Exhibit 99.1
Weedmaps Makes Purchasing Cannabis from Retailers Even Easier with In-App Ordering
Apple customers can now place orders from licensed retailers directly within the Weedmaps iOS app
Irvine, Calif -- August 10, 2021 -- Weedmaps, a leading online listings marketplace for cannabis consumers and businesses from WM Technology, Inc., announced today the launch of the brand’s enhanced iOS app that now includes ordering functionality. This new feature not only allows Weedmaps customers to browse and discover cannabis products and deals in their area, but it also allows for orders to be submitted directly with licensed retailers via a single, seamless in-app experience.
Previously, due to the complexities of federal and state regulations imposed on the cannabis industry at large, Weedmaps customers were only able to browse and discover products and licensed retailers before completing orders on a mobile web browser, away from the native app. Apple’s updated policy now allows Weedmaps customers to conduct their entire cannabis shopping experience from within the iOS app on their mobile device.
“Our ability to enable ordering functionality through our mobile iOS app is a game-changer that will improve accessibility for both our customers and business partners alike,” said Justin Dean, Chief Technology Officer at WM Technology, Inc. “We commend companies like Apple that work with industry leaders to find solutions that drive innovation in our space. It’s encouraging to see policies and attitudes toward cannabis shift in a way that promises remarkable growth, and we look forward to introducing an even simpler way to order cannabis from retailers through our platform.”
Along with ordering on the Weedmaps iOS app, consumers will be able to review their order history and can chat with a customer support representative in real-time. Additional in-app features include:
•Savings: Browse local cannabis deals, sales, and promo codes from area retailers, all gathered for a simple, streamlined experience.
•Helpful product information: Learn more about individual products, find out which activities to pair them with, and browse reviews from fellow cannabis consumers.
•Strains: Explore new and popular cannabis strains based on reported effects and flavors, descriptions, historical data, and peer reviews.
•Stay in the loop: Receive helpful and personalized notifications about price drops on favorite items, new products from brands, new neighborhood retailers, and more.
•Maps: Use interactive maps to locate retailers and delivery services, as well as view live menus, prices, and business hours.
“Weedmaps has been a pioneer in the cannabis tech space for more than 13 years now, and we’re ready to continue on that path as we watch large corporations such as Apple begin to accept and embrace cannabis legalization,” Dean said.
Customers 21 and older with an Apple iOS device can download the Weedmaps app from the App Store.
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About WM Technology, Inc.
WM Technology, Inc.’s (Nasdaq: MAPS) mission is to power a transparent and inclusive global cannabis economy. Now in its second decade, WM Technology has been a driving force behind much of the legislative change we’ve seen in the past 10 years.
Founded in 2008, WM Technology, is a leading technology and software infrastructure provider to the cannabis industry, comprising a B2C platform, Weedmaps, and B2B software, WM Business. The cloud-based SaaS solutions from WM Business provide an end-to-end operating system for cannabis retailers. WM Business’ tools support compliance with the complex, disparate, and constantly evolving regulations applicable to the cannabis industry. Through its website and mobile apps, WM Technology provides consumers with the latest information about cannabis retailers, brands, and products, facilitating product discovery and driving engagement with our retail and brand customers.
WM Technology holds a strong belief in the power of cannabis and the importance of enabling safe, legal access to consumers worldwide. Since inception, WM Technology has worked tirelessly, not only to become the most comprehensive platform for consumers, but to build the software solutions that power businesses compliantly in the space, to advocate for legalization, social equity, and licensing in many jurisdictions, and to facilitate further learning through partnering with subject matter experts on providing detailed, accurate information about the plant.
Headquartered in Irvine, California, WM Technology supports remote work for all eligible employees. Visit us at www.weedmaps.com.
Contacts:
Laura-may Keohane, PR Manager
press@weedmaps.com